Director of Social Media Job Responsibilities

A Director of Social Media has several specific job responsibilities. Some of these job responsibilities include:

  • Creating a social media marketing plan and setting goals to reach
  • Creating brand awareness that is universal across all platforms
  • Managing content uploaded and interacted with online
  • Producing and obtaining leads for the business

Director of Social Media Experience Needed

When looking to find the right Director of Social Media, it is important to seek out someone who has at least a Bachelor’s degree in Marketing, Internet Marketing, Business Administration, or another business/computer science related field. Other experience to look out for includes:

  • Understanding of Search Engine Optimization (SEO)
  • Ability to use a wide range of social media platforms
  • Excellent communication skills and punctual

Director of Social Media Salary

The average salary of a Director of Social Media, depending on the location and the size of the company is around $143,000.


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