Sr. Social & Influencer Strategist
New York, NY, 10016
Job Title: Sr. Social & Influencer Strategist
Location-Type: Remote
Start Date Is: ASAP
Duration: Contract
Compensation Range: $60-75/hr
Benefits: Eligible for Health, Dental, Vision, 401K
Must be authorized to work in the U.S. This position is not eligible for sponsorship.
Responsibilities:
1. Social / Channel Strategy
Strategic AND hands-on.
Day to day:
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Build the global social/content calendar
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Determine what content goes on which channel and when
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Plan cadence across Instagram, TikTok, YouTube, etc.
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Translate the campaign idea into an actionable ~5-week social plan
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Potentially get into the platforms and actually execute/schedule posts
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Build measurement plans
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Social listening
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Weekly/monthly reporting
2. Influencer Strategy Execution
This is also very hands-on/end-to-end:
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Research/vet appropriate influencers in each market
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Reach out to influencers
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Source/select them
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Contract them
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Write influencer/content briefs
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Get creators onboarded and equipped
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Manage the influencer relationship post-contract through the campaign
Minimum Requirements:
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7-10 years social/content/influencer experience
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Hands-on social strategy content planning/calendar development
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Strong influencer experience, ideally sourcing → contracting → briefing → relationship management
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Comfortable being hands-on/executional
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Experience with community engagement and/or social listening/measurement
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Able to handle a massive, extremely fast-moving global campaign with little ramp-up
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Portfolio/case studies/examples of relevant work
Preferred Qualifications:
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Gaming experience - definitely preferred, but NOT required
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Global campaign experience
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Reddit/community experience
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Existing access/subscription to a social listening platform
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Sprinklr, Meltwater, Sprout Social, etc.
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