Data Analyst
New York, NY, 10019
Job Title: Digital Data Analyst
Location-Type: Hybrid, New York, NY 10019 ( 1 day onsite/ week)
Start Date: ASAP
Duration: Contract, 6 months
Compensation Range: $45-50/hr W2
Benefits: Eligible for Health, Dental, Vision, and 401K
Visa Sponsorship: Not eligible for visa sponsorship
Job Description:
The client is seeking a Digital Data Analyst to support a multi-year digital roadmap by delivering audience insights, UX analysis, and data-driven strategy across web, e-commerce, and an upcoming app launch.
Job Summary
Analyze digital touchpoints including the client's website and store to identify audience behavior, user journeys, and conversion opportunitiesSupport opportunity sizing efforts to identify where and how the organization can grow its digital presence and reach new audiences
Establish tracking frameworks and analytics infrastructure in preparation for an upcoming app launch
Serve as the primary analyst on the app project from pre-launch strategy through rollout, capturing success metrics and learnings
Blend digital and marketing analytics to evaluate funnel acquisition, audience engagement, and intervention points throughout the user journey
Deliver findings to cross-functional stakeholders including senior leadership, translating complex data into approachable, actionable insights
Demonstrate autonomy and initiative in a small team environment, operating across digital, retail, engineering, and marketing functions
Minimum Requirements:
Proficiency in SQL, required for data querying and analysisExperience with BigQuery or a comparable data warehouse platform such as Snowflake
Familiarity with GA4 or a comparable digital analytics tool, with exposure to sessions, conversions, page views, user flows, and journey analysis
Prior experience as a data analyst on an app-driven project, ideally from concept through launch
Strong stakeholder communication skills with the ability to present findings to both technical teams and senior leadership
Demonstrated ability to work with autonomy in a lean, cross-functional team environment
Preferred Qualifications:
Hands-on experience with Heap or comparable site analytics toolingBackground in media, streaming, retail, or experiential/ticketing environments
Exposure to e-commerce analytics, including conversion tracking and store-side performance measurement
Experience building or contributing to digital roadmaps at organizations undergoing digital growth
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